Calculators built into your site, from mortgage affordability to ARF drawdown, every one carrying your name.
Your firm doesn’t have
a marketing department.
It has FinanceNet.
A complete website for Irish financial brokers,
with fourteen branded calculators built in.
Mortgages, pensions, protection, the lot.
The visitor gets their answer. You get their name,
their number and the reason they were asking.
14
Zero
Links out to a life company or a comparison site. Nobody leaves your website to get an answer.
€89
A month, everything included.
No setup fee, no minimum contract.
1996
Splash has been building Irish business websites since 1996. 163 accountancy practices run on the same machine as FinanceNet.
The Problem
Four things
your website is
almost certainly
not doing.
01 · You cannot see them
People are on your website right now. You will never know who.
They arrive with a real question, look around, and leave. Some of them were worth six figures to you over the course of thirty years. Unless one of them happens to ring, your website tells you nothing about any of it. A calculator is the only thing on a site a stranger will willingly give a phone number to.
02 · The Code moved
Your website is regulated material now, not a brochure.
The revised Consumer Protection Code has been in force since March, and it takes digital delivery seriously in a way the 2012 Code never did. Your remuneration summary, your regulatory disclosure, your credit warnings, and the claims your pages make. All of it sits on a site most firms last touched years ago.
03 · The tools live elsewhere
Your best traffic finishes its journey on somebody else's brand.
Someone wants to know what they can borrow or whether their pension is enough. Your site sends them to a lender's calculator or a comparison site to find out. You did the work of getting them there, and somebody with a national advertising budget collected the enquiry.
04 · The autumn window
Every October your phone should be busy. Usually it is not.
Budget night, then the pay and file deadline on 31 October, extended to 18 November on ROS. It is the only stretch of the year when a client will move money because the calendar is making them. Most firms send one email about it, late, and hope.
Splash has run the websites and monthly marketing for 163 Irish accountancy practices since 2014 through PracticeNet.
FinanceNet is the same machine,
rebuilt for a regulated brokerage.
What €89 covers
A marketing department and a compliance tidy-up, delivered as a subscription.
One flat fee covering a complete website built specifically for Irish financial brokers,
plus everything we do every month to keep it current, compliant and bringing enquiries in.
01
A complete brokerage website.
Not a template with your logo dropped on it. Forty-plus pages covering mortgages, pensions, retirement, protection, investments, inheritance and business owners, each written in plain English rather than provider brochure copy.
02
Fourteen
branded
calculators.
Mortgage affordability, repayment and switching. Pensions, retirement, protection, inheritance, and one built for employers. Quick answer on screen, full report behind a name and a number, every lead into your inbox.
03
A toolkit
page.
Every calculator, guide, checklist and spreadsheet on one page, plus a secure way for clients to send you documents instead of emailing them. The single link you give every client and every enquiry.
04
The compliance
furniture.
Remuneration summary, terms of business, regulatory disclosure, complaints and data protection. Plus the statutory credit warnings on every mortgage page and calculator, where they belong rather than buried in a footer.
05
Budget night
and the deadline.
A branded budget page with the summary as a page-turning flipbook, the PDF, your twenty-minute podcast and every previous year archived. Then the deadline campaign in the weeks before 18 November.
06
Changes, hosting, and being found.
New adviser, new qualification, updated fees: send us a line and we make it. Hosting included. Google Business Profile managed, and the structured data that puts a firm into map results and AI answers.
Why the mortgage tools matter most
Your best clients arrive at age 32
Most firms meet them at 45.
A mortgage is how an Irish broker acquires a client, and everything else follows from it over the next thirty years.
Miss the first step and you spend the rest of your career buying clients other people already have.
Age 32
First-time buyer
They Google what they can borrow. If that calculator is on your site, you get the name.
Weeks later
Protection
Mortgage protection is a condition of drawdown. Life cover and income protection follow naturally.
Age 40
Pension
Now earning properly, higher rate, and they already trust you.
Age 65
Retirement
The ARF conversation and the largest single piece of business in the whole relationship.
One calculator catches them at the start of that chain.
Everything after it is renewal business; you never had to win twice.
The Suite
Fourteen tools,
covering everything
a broker actually sells.
Every figure checked against Revenue, the Department of Social Protection,
the Pensions Authority and the Central Bank, and revised within days of Budget Day.
Each one has its page with a plain guide, so it answers the question and earns the search.
Mortgages
01
What can I borrow?
Central Bank limits, deposit and Help to Buy. The first thing every buyer searches.
02
Mortgage repayment
Monthly cost, total interest, and what overpaying actually saves.
03
Mortgage switcher
The saving, the payback period, and the most overlooked money in Irish personal finance.
Pensions and retirement
04
Pension projection
Existing fund, contributions, growth. The pot and the income it produces.
05
Tax relief
A €100 contribution costing €60, and the headroom they are not using.
06
Auto-enrolment or private
My Future Fund set against a PRSA, for their salary.
07
State Pension gap
€299.30 a week against what they actually spend.
08
Retirement lump sum
A quarter of the fund, the first €200,000 free of tax.
09
ARF drawdown
Fund, drawdown, imputed distribution. Will the money last.
Protection, wealth and employers
10
Life cover needs
Income, mortgage, existing cover. The shortfall in one figure.
11
Income protection
75% of an income replaced, and the relief on the premium.
12
Regular investing
Compound growth, and the cost of waiting a year to start.
13
Inheritance tax
Group thresholds, 33% on the balance. Opens the Section 72 conversation.
14
Employer auto-enrolment cost
What My Future Fund costs a business now and in year ten. Brings you a company, not a person.
One of the fourteen, working
Auto-enrolment skips the self-employed entirely. Show them what catching up costs.
Move the sliders. This is the tool exactly as it sits on your website,
carrying your brand and sending the enquiry to your email.
Retirement income planner
Fund needed at retirement
€611,000
Save each month
€957 / month
After 40% tax relief it costs about €574 a month.
The State Pension covers the first €15,564 of that income from age 66.
On a live site, that report is on its way to them and the lead is already in your inbox.
The report goes to them. The name, email and phone come to you.
Illustrative figures, not advice. Growth defaults to 5% a year after charges and drawdown to 4%, both adjustable above. Assumes the full State Pension (Contributory) of €299.30 a week, €15,564 a year, from age 66 with a complete PRSI record. Relief shown at the higher rate of 40% and is subject to the age-related percentage limits and the €115,000 earnings cap. Every FinanceNet tool discloses its assumptions on screen and is revised after each Budget.
The two dates that pay for the year
Your year has two moments.
Most websites sleep through both.
An accountant's big day is Budget night.
An adviser gets Budget night and the pay and file deadline,
and the second one is the one that moves money.
Moment One
18 Nov
The deadline that makes people act
A contribution paid and elected before the ROS deadline can be set against last year's income. For a self-employed client at the higher rate, a €10,000 contribution is €4,000 off the bill. That is the clearest reason to ring an adviser that exists in the Irish calendar, and it expires on a fixed date. We build the campaign, the landing page and the calculator around it, and it runs under your name.
Moment Two
Budget night
A summary from you, the same evening
Contribution limits, the State Pension rate, auto-enrolment bands, CAT thresholds, exit tax, and the Standard Fund Threshold are on their way to €2.8 million by 2029. All of it moves in October. Your clients get a plain-English summary with your name on it that night, and every calculator on your site is corrected within days.
A static calculator is wrong within twelve months. Wrong figures on a regulated firm's website is not a small problem. Keeping them right is most of what the monthly fee buys.
No advice on screen
The calculator starts it.
You finish it.
Every tool runs a generic projection with its assumptions disclosed and a plain warning that it is not personal advice.
No recommendation is made, no product is named, and nothing is suitability-assessed on a slider.
The tools tell you who is asking. The advice stays where it belongs, with you, in a meeting, on the record.
One flat fee.
Or go further
with Engage.
Membership gives your firm a complete brokerage website and keeps every figure on it right.
Engage puts that website to work winning cases.
One pension transfer covers either of them for a year.
Tier 01 · Per month
FinanceNet
Membership.
€89
A complete brokerage website, fourteen branded calculators feeding leads to your inbox, the Toolkit page, the compliance pages built and maintained, and the Budget page your clients get from you.
Complete brokerage website, forty-plus pages, built and hosted
Fourteen branded calculators, each on its own page with a guide
Gated reports, with every lead sent to your inbox
Toolkit page: every tool, guide and download on one URL
Secure document intake, straight to you, nothing stored on the site
Remuneration, terms, disclosure and complaints pages maintained
Statutory credit warnings on every mortgage page and calculator
Budget page: flipbook, PDF, podcast and the full archive
Key numbers page, revised after every Budget
Pay and file deadline campaign every autumn
Website hosting
Free text and image changes, all year
Flat monthly fee. No minimum contract. Price excludes VAT at 23%.
Tier 02 · Per month
FinanceNet
Engage.
€349
We push your firm up Google and into the AI answers, publish for you twice a week, and carry your name into the LinkedIn feed where the transfer values are.
Two SEO-backed articles a week, written for your firm and published to your site
Every article posted to LinkedIn under your name
Employer campaign: auto-enrolment content aimed at local business owners
A monthly email to your own client base
An AI assistant that answers visitors' questions and books the call (see below)
Google review prompts, growing the reputation that wins the comparison
Active local and long-tail SEO, plus visibility in the AI answers
Flat monthly fee. 12-month minimum contract. Price excludes VAT at 23%.
One pension case usually returns it twice in year one.
Engage, in detail
Nobody searches for a
financial adviser. They
search for the question.
Accountancy searches are mostly "accountant near me".
Financial advice search is not.
Should I opt out of auto-enrolment, ARF or annuity?
How much do I need to retire, what does income protection actually pay.
Questions are what articles and AI answers catch, and there are 760,000 people asking them this year who have never spoken to an adviser.
01
Two articles a week, written for your firm.
Not a shared feed reprinted across every site on the platform. Yours, on your topics, built around the searches that actually happen in your county. The same piece on a hundred sites does nothing for anybody's ranking, so we publish none of it.
02
Every article on LinkedIn, under your name.
LinkedIn is where the company directors, executives and people with a transfer value sitting in a former employer's scheme actually are. It is the one channel that matches the client you want.
03
An employer campaign, not just a consumer one.
Content aimed at local business owners on what My Future Fund costs them, feeding the employer calculator on your site. A group scheme is the highest-value enquiry an adviser can get, and almost nobody is chasing it properly.
04
Local and long-tail, honestly scoped.
You will not outrank Zurich or the comparison sites for "pension calculator", and we will not pretend otherwise. What is winnable is "financial adviser Ennis" and "auto-enrolment advice for employers Galway". That is where the work goes.
Ask, included with Engage
Ask is an AI assistant that answers your visitors.
Ask answers your clients
on your website.
Ask sits on your website and answers at all hours, using a closed knowledge base built for your firm, not the open internet. You fill in a short profile: what you do, where you are, who your clients are, your authorisation, and how you want to sound. After that, Ask answers in your voice rather than the flat tone of a template.
It will not
give advice.
Ask answers about what you do, where you are, what happens at a first meeting and what it costs. It will not answer product or planning questions, because an answer to "should I move my pension" is a recommendation with no suitability assessment behind it.
It turns questions
into booked calls.
Ask answers and points visitors to book a call rather than leaving them to browse. Anything it cannot answer comes straight to you, so you never lose an enquiry.
The ready reckoner
One case pays for it.
Membership is €1,068 a year. Engage is €4,188. Put in a case size and your own remuneration terms, and see what a single piece of business does against either. This one is for your own maths, not your clients'.
Fund transferred, invested or accumulated
Your terms, not a market rate
Trail or annual advice charge
Year one returns your Membership fee
8.2 times over
Year one on this case€8,750
Five years on this case€13,750
Membership, one year€1,068
Illustrative only, and deliberately conservative: it counts one case and ignores every other enquiry the site produces. Remuneration varies by provider, product and your own arrangements, and initial commission may be subject to clawback. Set the sliders to your own terms. Engage carries a 12-month minimum contract.
Click around two
demos before
you decide.
A complete brokerage website, built and live.
Every page loads, every calculator runs, every figure is current, and every link works.
It is the site you would get, dressed for a different firm.
Budget
Specialists.
On the evening of budget day,
your clients get an email from you.
Every year on budget night, we produce a personalised budget summary that is branded for your firm. Within hours of the announcement, your clients receive a clear, plain-English summary directly from you, with your name on it. This single touchpoint is worth the membership alone for most firms.
Also, your clients can visit your standalone branded budget website with news updates on the budget throughout the day, your branded budget summary, and also your budget podcasts, all in one place.
A branded PDF
Personalised with your logo and contact details
A dedicated landing page
Hosted on your website, ready to share
A budget podcast
Recorded the same evening for your site
Sent before any competitor
Same-evening delivery, every year
Budget
demo.
Questions.
Everything on this page. A complete brokerage website of forty-plus pages, the fourteen calculators with lead capture, the Toolkit page, secure document intake, the compliance pages built and maintained, the Budget page with flipbook and podcast, the key numbers page, the autumn deadline campaign, hosting, free changes year round, and your Google Business Profile. One flat fee, no extras, no setup charge.
Neither. You can cancel any month. In twelve years running the same model for accountancy practices, we have never had a member leave because they felt locked in.
We move your firm details, adviser profiles, qualifications and photos across, and we redirect your old domain so that existing links and search results keep working. Your old site can stay live until the new one is ready. Your choice.
One to two weeks from sign-up, depending on how quickly we get photos, adviser bios, your terms of business and your remuneration arrangements back. The framework is built already. We are dressing it for your firm.
Ring us or email. New staff member, updated fees, change of office hours, a new service line – we make the change. No charge, no waiting list. Most changes are done same-day.
You can, but most members don't. The whole point of FinanceNet is that you don't have to. We make every change for you as part of the membership.
To you, and only to you. When somebody asks for the full report, they receive the report, and you get their name, email, phone and the figures they entered in your inbox the moment it happens. Splash does not contact your enquiries and keeps them private.
No, and anybody who says otherwise is selling you something. Zurich, Irish Life and the comparison sites own those terms and have the budgets to keep them. What is winnable is local and question-led: your town plus your service, auto-enrolment advice for employers in your county, and what to do with an old company pension. That is where we put the work, and it is where the enquiries that turn into cases actually come from.
No trial, but no commitment either. Sign up, and we build the site within two weeks, with no minimum contract. That's a fairer deal than a trial that ends just as you're starting to see the benefit.
We do. Every rate, threshold and band is checked against Revenue, the Department of Social Protection, the Pensions Authority and the Central Bank, and the whole suite is revised within days of Budget Day. If something changes mid-year—an auto-enrolment band, a State Pension rate, or a lending limit—we correct it without you having to ask. The key numbers page on your site is the visible proof of this.
Membership gives your firm a website that works. Engage puts it to work. We write and publish two SEO-backed articles a week for your firm, post each one to LinkedIn under your name, run a separate employer campaign aimed at local business owners on auto-enrolment, send a monthly email to your client base, prompt your Google reviews, answer visitors with Ask, and run active local and long-tail SEO so you are found on Google and in the AI answers.
It is €349 a month with a 12-month minimum contract, excluding VAT. On a €250,000 case at 3% and 0.5%, that is roughly twice back in year one on a single piece of business. Every article is written for your firm, never shared across the platform.
It is €349 a month with a 12-month minimum contract, excluding VAT. On a €250,000 case at 3% and 0.5%, that is roughly twice back in year one on a single piece of business. Every article is written for your firm, never shared across the platform.
Yes. The calculators are embedded into most existing sites, and the fee is the same because the work behind them, the maintenance and the Budget revisions, is the same. Ring us and we will look at your setup before you commit to anything.
No. Your site sits on your own domain with your branding, your colours and your content, and the word FinanceNet appears nowhere in it. The only mark is a small "FinanceNet by Splash" credit in the footer, which is the same convention any agency uses.
Straight to you, over an encrypted connection. Nothing is stored on the website. It exists because the realistic alternative is a client emailing you a pension statement with their salary and PPS number on it as an unencrypted attachment. We are deliberately not a document store: a full client portal with logins is a different product and a different conversation.
Both, because most Irish brokerages are. There are pages for mortgages, first-time buyers, switching, self-build, self-employed applicants and buy-to-let, plus three mortgage calculators, with the statutory credit warnings carried on every one as standard. If your firm is life and pensions only, we leave that section out.
An Irish web agency, building useful things since 1996.
An Irish web agency, building useful things since 1996.
FinanceNet is built by Splash. The same team that has shipped websites, hosted brands, and built bespoke platforms for Irish businesses.
Ready when
you are.